More than
beauty.
Moxie was built on the belief that beauty services should feel personal.
Founded
2021
Your appointment
1:1, always
Specialist
Lashes & Brows
Reviews
5★ on Google
The founder
Built from a love of beauty — and a need to do it right.
Jackie has always had a passion for helping women feel confident and like the best version of themselves. Learning lash extensions felt like a natural first step — and once she started, she couldn't stop.
She trained at The Beauty Room in Eau Claire, with additional specialty brow training in Chicago. As Moxie grew, so did Jackie's vision. What began as a passion for beauty evolved into a thoughtfully curated experience where every detail — from the services provided to the atmosphere of the studio — is designed with intention, comfort, and confidence in mind.
Outside the studio, Jackie is a wife and mom to three kids who she'd describe as pretty rad. She loves small-town life in Rochester, making memories with the people she loves — and is rarely without an ice-cold Diet Coke.
Jackie.
Founder & lead artist
While beautiful results matter, what matters most is how clients feel while they're here.
Principles
Four things we hold to.
Confidence looks different on everyone. That's why everything we do is customized, intentional, and designed to help you feel your best.
Personalized attention.
At Moxie, every service is approached with care, intention, and attention to detail. The focus is on creating a customized experience that never feels rushed and always feels personal.
Beauty is never one-size-fits-all.
No two clients are the same, and no two services should be either. Every recommendation, lash set, brow service, and treatment is thoughtfully customized to your features, lifestyle, and goals.
Every detail is intentional.
From the mini fridge stocked with cold drinks to the little touches throughout the studio, every detail is chosen to create an experience that feels comfortable, welcoming, and uniquely Moxie.
Confidence doesn't end at checkout.
Beautiful results are only part of the experience. We believe in setting clients up for success with education, aftercare, and ongoing support long after the appointment is over.
The space
A space designed with intention.
Moxie was designed to feel like a breath of fresh air. Created with comfort, confidence, and connection in mind, it's a space where every detail serves a purpose — from the carefully curated décor to the little touches clients have come to love.
Come say hello.